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There is a great human aspect to farming. It is bursting with struggle, custom, and success. But these tales go unheard quite a bit. Video then becomes indispensable—not only as a marketing tool but also as a means of inspiration, education, and involvement. Customers of today want to know where their food originates. Investors want to see effects right here. NGOs and governments need graphic evidence of development. Farmers also need reliable, easily comprehensible graphic information. By creating materials that are not only seen but also remembered, a specialised video agency for agriculture brings these needs together.
